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Kim Bratcher and Robin Russell
Email: pr@wildplanet.com
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For Immediate Release

Introducing the Spy Video ATV-360 Wild Planet’s new RC vehicle with private video and audio transmission

(SAN FRANCISCO, Toy Fair 2008) – In response to consumer demand, Wild Planet (creators of the original 2006 Spy Video Car) prepares to introduce an all-new spy video vehicle in fall 2008. The Spy Video ATV-360 will be the first remote-controlled Spy Gear video car to offer audio transmission, full-circle spin control, and tank tracks for a mass retail price of $99.

This upgraded ATV lets secret agents inspect enemy territory from the safety of their own spy headquarters. They can scope out a room and hear if anyone is coming from up to 75 feet away. The new track-based movement system traverses treacherous landscapes such as laundry-strewn bedroom floors and foyers filled with books and backpacks. The vehicle climbs over obstacles and wirelessly transmits real-time video and audio back to the driver.

Because plain-sight video monitors are not acceptable in the spy world, the ATV-360 sends images to a private LCD lens mounted to a pair of lightweight frames. Sound is heard through a single ear bud. Drivers confirm the coast is clear by pushing a button on the remote control to perform a 360-degree room scan. Full-circle turns offer early detection of renegade spies approaching from any direction.

Siblings spy on each other, parents check-in on the kids, employees search for approaching bosses – regardless of the mission at hand, the Spy Video ATV-360 is the ultimate surveillance device. It will be released two months prior to the next 007 film and is cool enough to make even James Bond jealous.

Spy Video ATV-360™: Remote-controlled tank-track vehicle that wirelessly transmits video and audio to a private headset and offers full-circle, single-button spin control
Recommended Age: 8+ / Suggested Mass Retail Price: $99.99 / Available: Fall 2008

In addition to the Spy Video ATV-360, Wild Planet will release several other Spy Gear gadgets in 2008, including the following fall and spring items: SpyFire, Roll-In Blaster, Night Goggles, Vision Scope X-2, Micro Spy Kit X-4, Signal Launcher, Satellite Listener, Dart Blaster, Agent Tool Kit, Ultimate Spy Watch and Wireless Tracking System.

SpyFire™: Dart launcher controlled by a wireless IR remote, includes and stores six darts
Recommended Age: 6+ / Suggested Retail Price $19.99 - $24.99 / Available: Fall 2008

Unfold the collapsible tripod concealed in the base of this multi-dart launcher and set it up to protect a doorway or escape route. Remove the handle, which transforms into a wireless IR remote, and hide up to 25 feet away from the dart launcher. Visually locate the launcher through the crosshairs on the remote and press the ignition button to activate your trap. Catch enemy spies by triggering the launcher and sending darts soaring in their direction. Sound effects add to successive and single-shots. Store spare darts in the handle of the remote.



Roll-In Blaster™: A distraction device that rolls into a room, stands itself upright, and explodes into pieces
Recommended Age: 6+ / Suggested Retail Price: $9.99 - $12.99 / Available: Fall 2008

Roll the blaster into a room and take cover as the trap attracts your enemy’s attention by standing itself upright, pausing for effect, and then exploding. Sound effects accompany the blast as three separate pieces fly into the air in different directions. Get secret agents in and out of guarded territory by focusing everyone’s attention on the Roll-In Blaster. When the coast is clear, collect the parts and pop them back into place for repeat diversions.



Night Goggles™: Eye goggles that glow with bright blue LEDs, illuminating and magnifying the path ahead
Recommended Age: 6+ / Suggested Retail Price: $14.99 - 19.99 / Available: Fall 2008

With bright blue LEDs attached to your goggles, you can keep your hands free for collecting clues on nighttime missions. The lights allow you to see up to 25 feet in the dark, while the pop-out scope magnifies your view through tinted crosshairs.



Vision Scope X-2™: Transforming binoculars and periscope let you see far away, around corners and over walls
Recommended Age: 6+ / Suggested Retail Price: $9.99 - $12.99 / Available: Fall 2008

The Vision Scope X-2 may seem like an ordinary pair of binoculars, but in true spy fashion, they transform into another tool. Unfold the lenses and the binoculars become a periscope, letting you see over objects and around corners without being detected. Red tinted lenses add a special spy effect to the view.



Micro Spy Kit X-4™: Four spy tools clipped to a utility belt: motion alarm, finger light, disc shooter (with three discs), and invisible ink pen with ultraviolet light decoder
Recommended Age: 6+ / Suggested Retail Price: $19.99 - $24.99 / Available: Fall 2008

Take your essential spy tools with you wherever you go. These four gadgets come attached to a utility belt for easy access and ultimate portability. Use the Motion Alarm to guard doorways or protect documents – an alarm will sound to let you know when someone crosses its invisible beam.
Wear the Lazer Light on your fingertip and point into the darkness for instant illumination.

The hand-held Disc Shooter launches three discs, one at a time, up to 20 feet in any direction, while the Secret Agent Pen lets you write messages in invisible ink that can only be decoded by using the blacklight embedded in the pen’s cap. With these tools close at hand, you’ll be equipped for every mission.

(Spring Items)


Signal Launcher™: Air-pump launcher, sends foam signals soaring more than 40 feet (three signals included)
Recommended Age: 6+ / Suggested Retail Price: $19.99 - $24.99 / Available: Spring 2008

With the Signal Launcher outdoor aerial alert system, you can launch signals more than 40 feet straight up into the air. The pump-and-release launcher includes three sculpted, whistling foam signals, each with a unique appearance and purpose.

Signals are color-coded to alert secret agents if they should proceed at full speed, continue with caution, or abruptly abort their mission. The green signal features a reflector, the yellow one stores written messages and the red one is trailed by streamers. Signals soar above rooftops, more than three stories high, whistling through the air. The sound alerts spies to look up and lets them know their visual message is coming.

The Signal Launcher is lightweight and features storage for all three signals as well as an ergonomically designed pump-handle and launch button.



Satellite Listener™: Portable listening device with tripod and ear-bud extension
Recommended Age: 6+ / Suggested Retail Price: $19.99 - $24.99 / Available: Spring 2008

The Satellite Listener is the most technologically advanced listening device available in the Spy Gear series. The mobile surveillance tool transforms into a hands-free listener when you unfold the stands concealed beneath the handle. The tripod configuration allows spies to set the listener down and, with the cord of the attached ear bud fully extended, hide around the corner, under the desk, in the bushes – wherever the mission dictates.

Hear conversations from across the room or yard, up to 30 feet away. The new amplification technology of the Satellite Listener eliminates background noise; ensuring spies hear important details and not ambient distractions. An automatic sound-limiting device prohibits the transmission of loud noises at unsafe decibels. The sound dish that houses the directional microphone collapses for easy storage and increased portability.



Dart Blaster™: Wrist-mounted, triple-barrel dart shooter with aiming light and six suction-cup darts
Recommended Age: 6+ / Suggested Retail Price: $9.99 - $12.99 / Available: Spring 2008

The Dart Blaster is an easily concealed defense tool worn beneath the palm of your hand. Adjustable wrist and finger straps hold the unit in place while you extend your arm to align the red aiming light with your target. A mere flex of your thumb is all it takes to launch a dart at approaching enemies.

Launch a single dart, or three in rapid succession. The Dart Blaster comes with six suction-cup-tipped darts that stick to smooth surfaces, such as walls and windows.



Agent Tool Kit™: Locking case with six spy tools, including vision scope, light, pen and alarm
Recommended Age: 6+ / Suggested Retail Price: $9.99 - $12.99 / Available: Spring 2008

The Agent Tool Kit gives spies easy access to surveillance, communication and security devices. Use the back of the pen to unlock the case, which opens to reveal an assortment of gadgets, including a flashlight and magnification scope.

The Agent Tool Kit also contains a light tube for nighttime writing. Snap the tube onto the flashlight mounted on the pen, and the tube will re-direct the light downward onto your writing surface. Use the motion alarm to protect your tool kit while you’re away.

Ultimate Spy Watch™: Watch with eight essential spy tools, including light, world time and safe-drop capsules
Recommended Age: 6+ / Suggested Retail Price: $9.99 - $12.99 / Available: Spring 2008

The Ultimate Spy Watch keeps crucial gadgets close at hand. With eight functions in one watch, you can do much more than tell time.

Write secret messages on special patterned paper. Hide and deliver your notes in the safe-drop capsules stored on the band. Decode messages using the tinted screen on the watch’s interlocking armor. Use the stopwatch to see how long it takes your allies to find and read their next assignment.

Arrange secret meetings with spies around the globe using the Ultimate Spy Watch’s world-time feature. Arm the motion alarm to protect your top-secret treasures and then use the time stamp to determine when your property was touched. Navigate your way through the dark with the watch’s nightlight and set the wake-up alarm to get you to your morning missions on time.



Wireless Tracking System™: Electronic system that tracks movement through doors and walls, up to 75 feet
Recommended Age: 6+ / Suggested Retail Price: $24.99 - $29.99 / Available: Spring 2008

The Wireless Tracking System gives spies the ability to detect movement in other rooms from the safety of their own headquarters. Know when enemies are approaching long before they arrive at your door.

Place the three small motion-sensing pods around the house or yard and then map the sensor locations on your hand-held tracking unit with the included erasable red marker. Lights on your tracker will blink when someone crosses the area monitored by the corresponding pod. For example, light #1 will blink to alert you of movement near pod #1.

If you have to be out of eye-shot from your tracking unit, you have the option of also receiving an audio alert. A verbal alarm will announce which sensor has been tripped.

The Wireless Tracking System is designed for remote missions too. The main unit and the three pods attach to separate belt-clips, making it easy to take your tracking tools with you.

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About Wild Planet Entertainment, Inc. ™
Founded in 1993 in San Francisco, Wild Planet creates kid-cool products that garner parent approval. Wild Planet playthings focus on fun and imagination and are available in more than 55 countries worldwide. For more information on Wild Planet, please visit www.wildplanet.com/press.


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Press Release #114 - Release Date: 20080129

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